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Here at loveTrueNatural, we do the research for you. Not only are the products we recommend safe and free from harmful ingredients, but our team of Estheticians & Beauty Experts have personally tried each & every product to ensure they deliver the results promised - and - that WE LOVE IT.

We aim simply to provide you with THE BEST natural beauty shopping experience. Our staff is here to help you find the right skin care regime, choose natural makeup colors, and offer tips on anti-aging products and more. Whether for yourself or loved ones, Natural Beauty Begins Here!

Our Ingredient Standard is Simple:

We don’t settle for synthetics…

Natural Products

We believe that skin care and cosmetics should be all natural. Made with pure ingredients that not only offer health benefits, but perform the way you want. We feel that you should never have to sacrifice effectiveness for safety.

Natural Ingredients

We only recommend products made with safe natural ingredients — never any Parabens, PEG, Phthalates, petrochemicals, Synthetic Colors or fragrances, or other harmful synthetics. We constantly work to educate ourselves and our customers on the best natural ingredients and latest technologies available to organic cosmetics.

Complete Transparency

The ingredients used to make each product on loveTrueNatural will never be a mystery. A complete and clear ingredient listing appears on all loveTrueNatural products, making it easy for you to make informed decisions, especially if you have any allergies, sensitivities or concerns. If an ingredient listing is missing or you believe it to be incomplete or erroneous, please let us know so we can research and correct the listing!

The Environment

We give preference to packaging that is designed to have the lowest impact on the environment and utilize post-consumer recycled (PCR) content and products with ingredients that are safely biodegradable.

Humans and Animals

Not only are the products we recommend as safe as possible, we are also committed to fair trade and fair working conditions. Products found on loveTrueNatural are never tested on animals, nor do they utilize dead animal byproducts.

Giving Back

We are committed to Corporate Social Responsibility, that our activities and products have a positive impact for our customers, the environment, our community and our employees.

Our Commitment to You

We strive to build your trust by supplying you and your family with safe, nontoxic products that work. Better for you…better for our world.

Happy Shopping!
The loveTrueNatural Team